SES Americom has signed a multi-year, multiple Ku-band transponder renewal agreement with NBC for satellite service on its AMC-1 spacecraft. NBC will use the transponders to distribute a wide range of network programming to more than 200 affiliated stations across the United States.
Also under the agreement, NBC News Channel has begun program delivery aboard AMC-9, expanding NBC's long and valued customer relationship with SES Americom that began with the launch of the satellite service innovator's first all Ku-band satellite back in the mid-1980s.
"The signing of this agreement solidifies our long-standing relationship with NBC; they were the first television network to use Ku-band services on a satellite we launched more than 15 years ago," said Carl Capista, vice president of media and entertainment services for SES Americom.
"The NBC television network, together with NBC News, constantly meets the challenge of offering audiences across America innovative news and entertainment programming each and every day, and SES Americom is proud to play an important role in delivering that compelling content."
"Reliability is the name of the game when it comes to the delivery of NBC's network programming to our affiliates nationwide," said John Wallace, executive vice president, broadcast and network operations for NBC. "We are fully confident in SES Americom'S ability and commitment to provide us with the highest quality satellite distribution services available."
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Traditional TV Isn't Dead - Yet
Alexandria - Apr 01, 2004
Amidst 50th birthday celebrations of the color TV and swirling rumors of the death of traditional television, CTAM (Cable & Telecommunications Association for Marketing) has taken responsibility for clearing up the muddied and sometimes contradictory picture of today's media consumer.
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